A LA CARTE!! A LA CARTE!! A LA CARTE!!
Across the nation our local TV networks have been waging a war against the cable carriers, and Rogers in particular. The battle has basically been over Rogers taking the free air signals of local TV stations and broadcasting them over cable without compensating the local stations.
Well it looks like Rogers is going to up their rates by 1.5% in an effort to compensate for additional costs of carrying these free stations and people are EM AY DEE … MAD!
I blogged about our lack of priorities a few weeks ago but the bottom line is that EVERYONE should be raising their dander up and demanding A La Carte station ordering. i.e. There should be a base cost (say $10 or $15 a month) for delivery of service and then we should be able to order whatever channels we want. Why should an anglophone Canadian pay for 3 or 4 French stations to be piped directly into his home? Why should a good God fearing Christian need to pay for stations that promote Muslim or Jewish religious beliefs? Why should a piano lesson taking uber geek be forced to pay for not one, not two, but three sports stations that he/she will never watch? It simply does not make sense.
The only thing that DOES make sense is A La Carte station ordering. If I had to pay $2 or so per station, I would likely have a $40 to $50 a month cable bill.
Demand A La Carte!
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